Your brand is everything. So we develop brands that tell a story. The organisations we work with inspire hearts and minds and create insurmountable impact. From your receptionist to your digital impact, to your media coverage, your brand matters. MPAD are experts at getting it right.
MPAD developed the firm’s brand and messaging, as well as defining the target audience. This has included developing a range of marketing assets, such as the website, illustrations, infographics, banners, leaflets, animated gifs, videos, public relations, blogging and email marketing. The work supported the firm’s successful bid for a £10m tender.
Branding, Graphic Design, Information design, Strategy, Website Design, Work
One of Truro’s longest established funeral directors, now in its third generation, WJ Beswetherick and Son wanted to refresh its brand and update its marketing material to allow the firm to adapt to changes in how its traditional market access information. Tactics MPAD began by holding an initial communications strategy session. This allowed the team […]
Branding, Website Design, Work
MPAD has worked with Cornwall Air Ambulance Trust since 2010. In 2014, the charity wanted to launch a campaign to recruit 100 new volunteers during the year to support additional fundraising activities. Strategy: Develop a brand identity that volunteers and staff alike are proud to be part of, and communicate this brand across online and offline […]
Branding, Graphic Design, Marketing, Strategy, Work
Brief Cornwall Blind Association is thought to be one of Cornwall’s oldest charities, having been established almost 160 years ago to support miners that had lost their sight. However, the charity name was alienating people living with sight-loss across the spectrum – quite simply, potential clients did not want to engage with them because they […]
Branding, Graphic Design, Strategy, Website Design, Work
Brief The Service Children Support Network was founded by military wife and mother, Joy O’Neill. SCSN is an independent social enterprise that works in collaboration with the MOD and military welfare organisations to support educational and welfare professionals and members of the military in their roles in supporting service children and their families. Solution MPAD […]
Branding, Graphic Design, Website Design, Work
Organised by Mackerel Sky Events and MPAD, in partnership with the Chartered Institute of PR South West & Institute of Fundraising South West. Thrive Third Sector aims to bring together senior decision makers, fundraisers, communicators, executives and trustees to tackle those difficult subjects. View the website here
Branding, Graphic Design, Marketing, Website Design, Work
Brief Back in 2011, Event Cornwall (now Mackerel Sky Events) was working with Oxford Innovation and Toby Parkins to set up the inaugural Agile on the Beach. They needed a brand identity to be created quickly with minimal budget – they approached MPAD and we rose to the challenge! Solution MPAD developed one simple concept. […]
Branding, Graphic Design, Marketing, Work
The brief Connor Downs Academy, formally Connor Downs Primary School, approached us three months before their conversion to develop the identity of the school. They wanted to keep the heritage of the school within the new branding whilst making it feel modern and smart to match their teaching style. The solution We conducted an Agile […]
Branding, Graphic Design, Work
Brief The Service Children Support Network was founded by military wife and mother, Joy O’Neill. SCSN is an independent social enterprise that works in collaboration with the MOD and military welfare organisations to support educational and welfare professionals and members of the military in their roles in supporting service children and their families. Solution MPAD […]
Branding, Graphic Design, Website Design, Work