Fal River Festival

Fal river Festival falmouth cornwall

The Fal River Festival is an annual community event which celebrates life in, and on the River Fal.

Previously held as a small celebration, the 2009 event was taken on by the King Harry Ferry team.

With ambitious plans in place to create the largest ever Fal River Festival with over 130 events during the nine days in May, King Harry bought mpad in to raise profile and engage participation.
Beginning in February mpad began a campaign to engage local media to support the event. Media partnerships were secured with Cornwall and Devon Media for the West Brion and Cornwall Today.

Supported was also secured from Radio Cornwall, Inside Cornwall and The Source FM, as well as Packet, Western Morning News, ITV Westcountry, BBC Spotlight, Atlantic FM and Pirate FM.
As well as regular print coverage, television and radio interviews were arranged before and during the festival.

mpad has been retained as the Fal River Festival’s PR partner for the 2010 event.